Valentine’s Day is traditionally a time when heterosexual couples exchange syrupy love messages but a new television advertisement plans to switch the focus to gay marriage.
The television campaign, to be launched on February 14 by political activist organisation GetUp! and same-sex lobby group Australian Marriage Equality, will carry an emotional appeal for viewers to understand the importance of marriage to the gay and lesbian community.
”Valentine’s Day is a day when many people think about love and relationships,” said Alex Greenwich, spokesman for Australian Marriage Equality (AME).
”It’s the perfect day to … send the message that all love is equal and all relationships should be treated equally.”
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